FULL SUPPLEMENT: Innovations in Cosmeceuticals: Unlocking the Psychology of Beauty and the Path Toward Rejuvenation

August 2025 | Volume 24 | Issue 8 | 37830s1 | Copyright © August 2025


Published online July 31, 2025

Et Al

Abstract
While evolutionary psychology provides a fundamental understanding of beauty, cultural and personal factors shape aesthetic preferences. Studies indicate that perceptions of beauty vary across geographical regions and historical periods.
In this issue:

The Psychology of Beauty: Balancing Nature, Confidence, and Authenticity
Beauty has long played a critical role in human perception, self-image, and social interactions. Rooted in evolutionary psychology, our subconscious attraction to symmetrical features, clear skin, and youthfulness reflects an innate preference for traits associated with health and fertility. However, modern aesthetic medicine challenges and reshapes these perceptions through medical interventions. 

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